Although ePOS (point of sale) systems are not a new idea they can still confuse, even the most tech savvy amongst us. At least you're not alone. Usually the mistakes are common and being in the business for over a decade we have answered the questions for you so you can stop scratching your head and start selling.
1) Choosing the wrong company
Usually the biggest issue is at the source; your ePOS provider. A quick google search will bring up multitudes of different companies offering different POS systems and it is important that you do your research and find one that meets your business’ needs. When you have chosen a ePOS system, you are opening a long-term relationship with a company that will require a lot of communication and you therefore want to ensure you get it right the first time. It is a big step integrating a ePOS system into your business, so take time to shop around, take advantage of free trials, ring and speak to the provider directly. Ensure that the provider you choose is the right fit for your business and someone you can grow with.
On the other hand maybe you've opted for an open source system which offers the appeal of being “free” however it does come with its hidden costs. Firstly, if you choose a cloud based POS system, they will have hardware providers or offer this in house removing any room for error whereas with Opensource this will need to be done by the user. Buying the wrong hardware can be an expensive mistake when it comes to till drawers, card readers or printers and if wrong can slow down operations and lose you customers. As well as this Opensource POS systems require the user to set the system up themselves and therefore require a lot more technical knowledge than a cloud based provider. If you are tech savvy this may be a viable option for you however by choosing to cut costs you are removing any kind of support or help that you would get with another company.
2) Improper installation
A major issue that retailers and vendors face when starting with a new ePOS system is poor installation. Time needs to be taken to input inventory and set up your back office. Usually companies will offer the option of assisted set up when you choose to partner with them however the extent to which this is done varies.
3) Insufficient staff training
It's all well and good that you have taken the time to learn how to work your POS system but have your employees? Staff are a valuable asset to any company and its important that they have sufficient training so that there is zero confusion when integrating a new system. Although it may appear as an unnecessary expense, in the long run it will save you a lot of money; avoiding lost sales due to technical issues. A major attraction of a ePOS system is the variety of features it offers, mobility, recording sales, inventory management etc and as employees are those “on the front line” you want to ensure they can work these effectively. Although important, bombarding staff with too much information at once could have the opposite effect however. Simply teaching them the essentials for the day to day running of the business using the new system is sufficient and then will allow them to continue to learn through practice.
4) Utilise your support team
As mentioned, when you choose your POS provider you are opening up a relationship with that company. One of the most important elements of a relationship is communication and this is the same when it comes to the companies your brand is partnered with. When choosing your ePOS provider hopefully you have considered the quality of their support team as this can be a complicated process and you want to ensure you are getting the most for your money. If experiencing issues don't hesitate to call or chat to the company, no question is “too stupid”, especially when not addressing it correctly could detriment you sales.
5) Too much too fast
A major mistake made by retailers is doing too much too quick. Maybe you chose to partner with a company because it offered lots of “zazzy” features but in reality you didn't need them and now you are stuck in a contract. In order to avoid this, it's very simple. Define your needs before you buy. This could be based on the type of organisation you are, are you a small vendor on the move with not much space or do you have several large locations? All of this will impact the different equipment and features you will need. Although it may seem obvious to define your needs, but it is a very common mistake and when put under pressure by a sales team it's easy to lose sight.
6) Poor wifi/ connectivity
Many ePOS providers will gush about the mobility benefits of their system however it the responsibility of the vendor to ensure that they have the ability to run it effectively. Yes ePOS systems are more mobile but they do require an internet connection and a good one at that. Don't allow yourself to miss out on sales due to slow connectivity.
AirPOS has been in the cloud based point of sale industry for a decade and have dealt with thousands of customers experiencing these issues amongst others. If you are interested in getting set up with a ePOS system or have any questions, get in touch with us at www.airpointofsale.com. We also offer a 30 day free trial and zero contracts allowing you to try out our service to see whether it is the right fit for you!